
About Us
Our vision
Just, healthy, and sustainable food systems. A world where people, animals, and the environment thrive in harmony, catalysed by collaboration and shared responsibility.
areas of focus
Corporate Engagement and Ethical Sourcing
We collaborate with forward-thinking Zambia-based foodservice and hospitality businesses to strengthen their reputation, align with rising consumer expectations, and access market recognition through cage-free egg sourcing commitments and transitions.
Sustainable and Just Food Systems & Agriculture
Working with farmers to promote humane, high-welfare food production systems through advocacy, research, and capacity-building support.
Capacity Building & Awareness
Strengthening the national sustainable agriculture and farmed-animal welfare ecosystem through collaborative programs with our local partners.
Our mission
To drive change through advocacy, education and capacity building—promoting ethical, sustainable food systems, farmed-animal welfare, and One Health principles.
We aim to implement our activities as cost-effectively as possible and to base all our projects on evidence while measuring our impact
CORE VALUES
Compassion
We champion empathy, dignity, and respect for all—human and non-human alike.
Evidence and Cost-effectiveness
We aim to implement our activities cost-effectively as possible and to base all our projects on evidence while measuring our impact.
Integrity
Our work is rooted in transparency, accountability, and ethical practice.
Sustainability
We prioritize long-term impact, advancing solutions that are ecologically sound and socially just.
Collaboration
Change happens together—we engage communities, partners, and policymakers to co-create meaningful progress.